Tracy joined the Pathfinder team in 2024. As the Marketing Director for Pathfinder, Tracy helps support the client experience as well as the online presence and brand voice for the firm. With a background in Marketing spanning more than sixteen years, she particularly enjoys digital marketing and brand management.
Tracy has a BA degree in Education and transitioned to marketing roles after a season of working in Social Work. She is passionate about financial education, with a deep background in the personal finance arena.
Born in Maryland, Tracy moved around the east coast as a child, finally settling in central Indiana after college. Tracy relocated to Raleigh in 2007 with her husband Brian and their children. In 2012 they adopted two more children, completing their family of six. When she’s not involved in all things marketing, you can find Tracy enjoying time with family and friends, reading a good book, playing with her favorite child (her 10 year old Labrador retriever) or enjoying the outdoors through hiking or kayaking.
